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YOUR TIP FOR APRIL 9, 2012
 


Build a discount into your prices.

WHY? Jewelry is one of those businesses where everyone expects a deal, says sales guru Jeffrey Gitomer.

HOW? Include a small margin you can give away. Consider it a marketing strategy.

SOURCE: Jeffrey Gitomer

Get more great sales advice from Jeffrey Gitomer, one of this year's "Monsters of Sales", at The SMART Jewelry Show

 
   
 


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