Tourneau has named Katherine Bahamonde Monasebian as Chief Marketing Officer and New Business Development.
In this capacity, Katherine will lead efforts to further evolve the brand, digital and retail marketing strategy ande-commerce channel, as well as capitalize on new growth opportunities.
Katherine’s executive career has been marked by accelerated business transformation and growth. Prior to joining Tourneau, Katherine served as Chief Marketing Officer and Executive Vice President of E-Commerce at Burch Creative Capital’s lifestyle brand, C. Wonder, and Head of E-Commerce at Juicy Couture and lululemon athletica.
In each capacity, Katherine spearheaded the build, launch and growth of the online channel and developed high-ROI,integrated marketing strategies that fueled profitable sales growth. Earlier in her career she held roles in strategic planning and finance at PepsiCo, Nike and Citigroup. As a change leader, she brings deep expertise in digital and omnichannel business strategies and brand development.
As Ira Melnitsky, CEO of Tourneau, attests, “Katherine is a highly accomplished, well-rounded business leader who has an impressive track record. We are pleased to have Katherine join our strong executive team and believe her contributions will be instrumental to our future success.”
Katherine earned her Masters of Business Administration from Harvard Business School and her undergraduate degree from Harvard University, graduating with honors. She was recently named President of Harvard Business School Club of New York (term commencing July 2015), an active organization with a long legacy, and the largest global network of Harvard Business School alumni. Katherine also currently serves as an Advisory Board Member to the Women in Retail Leadership Circle.
Throughout her career, Katherine has received several esteemed industry commendations for her business influence and achievements including Top 50 Women in Brand Marketing through Retail Online Integration Magazine in 2014 and Brand Innovators’ Top Women in Cross-Channel Retail and 40 Under 40 in 2013.
“As a longtime admirer of Tourneau, I am thrilled to be working with such a world-class retailer,” said Katherine. “I look forward to advancing the growth of this iconic brand and creating an exceptional digital and in-store experience for our customers.”
For more information, please visit Tourneau.com.Add a comment