The IDEX Online Polished Price Report for August 29

This week again saw many negative changes in round diamonds, although there was less activity than in previous weeks, according to the weekly IDEX Online Price Report.

There was again a low level of activity in fancy shape diamonds this week, with a slight predisposition to the positive.

The following are some of the changes in this week's IDEX Online Diamond Price Report.

To receive a free copy of the full IDEX Online Diamond Price Report, please email us at


  • 0.18-0.22 cts mostly rising

  • 0.23-0.29 cts H-J / SI2 rises of 4-5%

  • 0.30-0.39 cts just one change, downwards

  • 0.40-0.44 cts two declines

  • 0.45-0.49 cts unchanged

  • 0.50-0.69 cts N / VS2 -3.0% to $1,600 p/c

  • 0.70-0.79 cts D / VVS1 +2.9% to $8,950 p/c

  • 0.90-0.99 cts declines in lower colors, higher clarities

  • 1.00-1.24 cts D / VVS2-VS1 declines of 3%

  • 1.25-1.49 cts just four changes, three down and one up

  • 2 cts unchanged

  • 3 cts just two changes: one up, one down

  • 4 cts no changes

  • 5 cts unchanged

Fancy Cuts


  • 0.18-0.22 cts D / VVS2-VS1 declines of 2-3%

  • 0.23-0.29 cts rises in mid-colors, better colors

  • 0.30-0.39 cts just two changes, both downwards

  • 0.40-0.44 cts H / SI3-I1 rises of 5-6%

  • 0.45-0.49 cts many increases in lower colors, better clarities

  • 0.50-0.69 cts unchanged

  • 0.70-0.79 cts just two changes, one up and one down

  • 0.80-0.89 cts J / SI2-I1 rises of 2-3%

  • 0.90-0.99 cts just two changes, both downwards

  • 1.00-1.24 cts just three changes, all down

  • 1.50-1.99 cts two changes, one up and one down

  • 2 cts F / VVS1 -3.1% to $18,500 p/c

  • 3 cts three increases in mid to low colors and clarities

  • 4 cts M / VS2 +4.0% to $5,200 p/c

  • 5 cts I / VVS2 -2.9% to $23,200 p/c

To receive a full free copy of the IDEX Online Diamond Price Report, please email

Albert Robinson is Editor-in-Chief of IDEX Online, heading an international team of writers that covers global industry related events and issues. He writes about rough and polished diamond prices, publishes industry analysis articles and a popular weekly opinion column. In recent years, Albert has advised a number of leading diamond firms, industry bodies and governmental agencies. He writes research papers on topics ranging from provenance analysis of fancy color diamonds to diamond's contribution to local economies, often contributing or writing the diamond chapters for leading research organizations such as KPMG and Bain & Co.

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Rocker Redbox Launches Website, Rebranding Campaign

Rocket Redbox has launched website,  the first stage of their rebranding campaign. 

The website is devoted to servicing the retail jeweler, jewelry manufacturer and watch industry. The website provides detailed information about the company, its products and services as well as highlights about Rockets history and growth for the soon to be 100 year old business.  

The website was redesigned to compliment Rocket’s current business model and growth strategy. The online visitor will now be able to view the whole Rocket experience and fully understand the breath of services that can be offered to them.  


Retail purchasing managers, designers, and visual merchandisers in the industry can use the site to make well-informed decisions about packaging and display options in the context of their unique needs. Additionally, the site is aimed to extend its reach to the small independent jewelry retailer/wholesaler by including an on-line shopping option.

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Frederick Goldman Names Two New Execs

Frederick Goldman has named Robin Scheer Ettinger as Chief Marketing Officer and Ruben Luna as Senior Vice President of Merchandising.  

Most recently, Robin was Vice President of Marketing at Safilo for the Americas, the second largest eyewear company globally, where she directed all marketing and licensing activities for 25+ luxury and fashion brands, coordinated brand strategies throughout the Americas and launched the very successful Bobbi Brown eyewear collection.

Prior to Safilo, Ettinger held various senior Marketing positions across a broad spectrum of consumer luxury and fashion businesses including Godiva, Liz Claiborne and Montblanc.

Ruben was previously General Manager of Product Design at The Metropolitan Museum of Art's multi-channel Merchandise and Retail division, where he built and led the new product design department.

Luna has extensive product experience in department store, designer, private label, specialty and licensing. Prior to The Metropolitan Museum of Art, he held several senior product development, design and merchandising positions at HSN, Movado Group and May Merchandising Company. 

“We are so excited to have Robin and Ruben join Frederick Goldman. Their diverse background will be instrumental as we continue to grow our business and develop our brands,” says Jonathan Goldman, Frederick Goldman, Inc.,  Chairman & CEO.


“Robin’s expertise in integrated marketing communications and brand strategy, paired with Ruben’s expertise in product development and merchandising will enhance our already robust senior management team, while bringing fresh perspectives and innovative creativity.”

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Estenza Line Debuts in U.S.

Estenza’s Fashion-Forward Geometric Diamond and Colored Stone Jewelry Debuts to the U.S. Market

Fashion-forward gold, diamond and colored gemstone jewelry from Estenza is now available to the U.S. market.

The Estenza collection features modern classic styles and easy-to-appreciate geometric forms, including the frequently occurring navette seen in stone shapes, silhouettes with negative space and subtle effects in metal work.

Estenza’s jewelry is made in 14k and 18k gold with bold cuts of gems like blue topaz and purple amethyst, with most offset by healthy accents of colorless diamond pavé.

Estenza’s bridal jewelry includes American favorites like halo settings, split shanks, modified three-stone looks and more. All engagement rings have complimentary bands, as well as unique stackables to add onto existing sets or create entirely new statements.

A Smart Luxe bridal line made in 14k gold offers entry price points starting at $1,050. Suggested retail prices for 14k gold fashion looks start at $2,500, while 18k gold bridal pieces start at $3,000.

The recently created fine jewelry firm brings 45 years of custom design and manufacturing experience in India to the U.S. thanks to the Kedia family. Founder, jeweler and designer Vijay Kedia lends his seasoned vision to the fresh perspective of the next generation—his son and daughter-in-law Vinay and Priyanka Kedia, respectively. Vinay heads up business development while Priyanka aids on the design side.

Priyanka designs pieces for wear everyday that still offer the look and feel of high jewelry. “I just don’t want to keep waiting for an occasion to wear my jewelry,” she explains. “I want to be able to wear it every day. Now other women can, too, with Estenza’s meticulously crafted jewelry made through the art of wax casting, with hand-set diamonds and gemstones that give each piece the quality and detail of one-of-a-kind high jewel.”

As part of Estenza’s re-branding process for the U.S. market, the company unveiled, a website with magazine-quality professional model photography and still-life product shots.

The site is easy to navigate, has drop-down menus for styles, collections, gift suggestions and categories like stacking rings. Links to Estenza’s Facebook, Instagram, Twitter, Pinterest and Google+ accounts are also accessible, as is a blog.

Estenza has 70 U.S. accounts to date, and the firm’s fine jewelry is available for wholesale purchase only to the trade. High-resolution digital model and product shot photography is available upon request, as are samples for editorial photography.

Log onto to see the full range of jewelry offerings.

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GJEPC Completes First Round of Artisan Awards Screening

The Gem and Jewellery Export Promotion Council of India has hosted the first round of screening for the Artisan Awards 2014. The jury panel selected a total of 40 sketches from 800 entries, narrowing down the best in design.

Sanjiv Banerjee, Mamta Rajaram, Sushil Solanki and Subhankar Bhowmick qualified for the Colourama category; Pratha Pravin Chavan, Sanafiya Hakim, Kosha Shah, Meghna Bag, Sanju Das, Natasha Adnani were selected for the golden glory; Arunava Chakraborty made it to the Monochromatic category; Shrutika Patankar, Zohara Moorthy, Mehul Gupta, Arunava Chakraborty and Megha Lodha were chosen for Avant Garde.

Prominent Fashion Designer, Payal Singhal, said “Design is the core of creativity. It’s really stunning to see some of the breath taking designs interestingly decoded on paper. I am extremely happy to be associated with the Artisan Awards and feel this is an incredible platform by GJEPC for promising designers to showcase their talent. ”

Milan Choksi Co-convener Exhibition Sub-Committee (National), said “The Artisan Awards has attracted participation from across the country. I am impressed to see these state-of-the-art designs inspired by Indian cinema. I can’t wait to see how these exquisite designs will be replicated into actual pieces; making a wave in the jewellery sector.”

Architect and interior designer Ashiesh Shah said, “Visual appeal, over creativity and wearable aspects are what I consider while selecting the pieces. What I have seen today has had totally awe-struck me. The participants have very innovatively brought in movie allusions through their designs.”

Activity Chairperson Shimul Mehta Vyas, said, “We were looking for talent that can bring refreshing, novel and edgy designs which we found so brilliantly done by participants for Artisan Awards. Most of the illustrations are designed very futuristically.”

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JA Agrees to Support Trendvision Forecasting Project

Jewelers of America has signed an agreement with Fiera di Vicenza to promote the Trendvision Jewellery + Forecasting project, Fiera di Vicenza’s independent trend observatory and research department.

Trendvision Jewellery + Forecasting is dedicated to analyzing international jewelry, diamond and watchmaking trends. Through the prestigious and exclusive partnership, JA will bring the unmatched trend reporting of Trendvision Jewellery + Forecasting to the U.S. through discounts on its Trend Books and the promotion of monthly Jewelry Trend Reports.

“For us, we take great pride in this agreement, because it shows Jewelers of America, Fiera di Vicenza and Trendvision Jewellery + Forecasting as a unique source of information and training for current trends in the jewelry industry,” says Managing Director of Fiera di Vicenza Corrado Facco.

“This agreement is an important opportunity to expand into the United States, a market with a strategic international role for the jewelry trade and a dynamic nature, which makes it the ideal place to propose future trends in the industry and to observe the highly developed dynamics of the market itself.”

JA now offers Trend Books by Trendvision Jewellery + Forecasting to JA Members and Non-Members at and at trade shows across the nation.

Jewelers of America Members receive a special discount on the Trend Books, which reveal the most important megatrends destined to influence contemporary jewelry design, with an 18-month advance on production and retail opportunities and other tools such as consumer profiles and product direction. The 2014 and 2015 Trend Books are currently available.

Trendvision offers a full suite of forecasting services; learn more at

“Jewelers of America is delighted to have a strong partnership with Fiera di Vicenza and makeTrendvision’s unparalleled trend forecasting services and trend publications readily available to Jewelers of America Retail and Supplier Members at a great rate,” says Jewelers of America President & CEO David J. Bonaparte.

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Borsheims Hits the Runway for Omaha Fashion Week

Gorgeous necklaces, attention-getting earrings and big, bold cuffs were part of the runway look from Borsheims during Omaha Fashion Week’s Evening Wear Show on Friday, August 22.

Six Borsheims employees walked the runway wearing Borsheims jewelry from designers including Alexis Bittar, Stephanie Kantis, Lana, Roberto Coin and Stephen Webster.

Omaha Fashion Week is the largest fashion event in the Midwest, larger than fashion weeks in Minneapolis, Denver, and St. Louis. Thousands of people attended the weeklong event, held in large tents in the Capitol District in Omaha’s downtown.

In addition to Borsheims own runway show, which was styled by Borsheims’ Jewelry Buyer Amy Dudzik, Borsheims also provided jewelry for other models from other designers during the Evening Wear Show.

Everyone who attended Omaha Fashion Week entered on the Borsheims’ Red Carpet, where they could have their photos taken posing right behind the big Borsheims logo.

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Entries Sought for Centurion Emerging Design Competition

Entries are now being accepted for the Seventh Annual Centurion Emerging Design Competition. Two lucky winners will receive a showcase and exhibit space at the Centurion Scottsdale show in Arizona, slated for February 3-7, 2015.

The competition, sponsored again by Stuller, is open to any jewelry designer who has never before exhibited in a U.S. fine jewelry trade show. The competition is open to all designers, regardless of experience, formal training, or background in jewelry design, but entrants must show lines or one-of-a-kind designs that are suitable for a luxury jewelry store environment and be capable of both exhibiting at a trade show and fulfilling any wholesale orders received at the show.

“The Centurion Emerging Design Competition is an excellent opportunity for up-and-coming and international designers to break into the U.S. luxury fine jewelry market, by getting their line in front of the most premiere audience of carefully selected prestige jewelers,” said Howard Hauben, president of Centurion. “For jewelers, the Centurion Emerging Design winners offer an opportunity to discover new talent to set your store apart,” he added.

“We are pleased to continue our sponsorship of the Emerging Designer Competition,” says Stuller executive director of marketing and public relations, Ashley Brown. "Through their beautiful, innovative designs, past winners have formed valuable partnerships with top retail jewelers and suppliers. Ultimately, these designers' successes become all of our successes."

Deadline for entry is September 30, 2014. Entrants are required to submit up to three images of finished jewelry; no renderings or CAD drawings will be accepted. Entries will be judged by a vote from Centurion’s retail attendees.

Registration and additional information available here.

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Milenyum Mining Donates Csarite Gems to GIA Museum

Milenyum Mining Limited recently donated two rare Csarite gemstones to the Gemological Institute of America museum in Carlsbad, CA.

Given to the Institute were a 37.29 ct. Wobito oval and an especially large 115.57 ct. cabochon gem that also exhibits chatoyancy, otherwise known as the cat’s eye effect, as well as a collection of 30 additional Csarite gemstones in a variety of sizes, shapes and cuts.

“Only about 40 – 50 percent of the rough material is suitable enough to be considered for faceting,” explained Murat Akgun, president of Milenyum Mining Limited. “Of that amount, 98 percent is lost in the cutting process. GIA’s appreciation for fine, rare gemstones makes it an especially appropriate home for these gems.”

“The beautiful, large oval and cabochon gems are truly display quality pieces,” stated Ottaway. “And with more and more of this unusual material available in the marketplace, we very much appreciate having this assortment of gemstones to share with our students, researchers and visitors.”

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Asia’s Fashion and Jewellery Fair Set for September 15

Asia’s Fashion Jewellery & Accessories Fair–September will be held from 15 to 18 September 2014 at AsiaWorld-Expo, Hong Kong.

The Fair will feature quality suppliers showcasing a wide range of novel and chic fashion jewellery and accessories as well as classic bestsellers. Buyers from around the world can preview and acquire fashion jewellery & accessories for Spring/Summer 2015 long before they hit stores.

The fair occupies 11,360 square metres of exhibition space and will house more than 410 exhibitors. Among them are companies from mainland China, France, India, Indonesia, Italy, Japan, Korea, the Philippines, Thailand, Turkey, the United Kingdom, the United States, United Arab Emirates and Hong Kong and Taiwan regions. Nearly 80 percent of exhibitors are from outside Hong Kong, fully embodying the fair’s international status.

“9FJ is one of the most popular marketplaces for buyers from around the world to preview trends for the coming Spring/Summer. Each year, the fair builds a high-efficiency business platform for the exhibitors and buyers to conduct business with each other and explore opportunities,” said Celine Lau, director of Jewellery Fairs at UBM Asia Ltd.

Furthermore, the Fair features a stellar line-up of attractions, including five group pavilions from mainland China, India, Korea, the Philippines and Taiwan region. An expanded Stainless Steel Jewellery Pavilion, housing over 40 exhibitors, is also on board.

“The Stainless Steel Jewellery Pavilion receives a warm welcome from buyers year after year. We expanded the scale of the pavilion this year to meet market demand. It features more than 40 quality exhibitors, giving buyers an even wider variety of high-quality yet competitively priced fashion jewellery and accessories,” said Ms Lau.

9FJ will be held alongside the world’s biggest fine jewellery fair, the September Hong Kong Jewellery & Gem Fair. Visitors at 9FJ can update their admission for free access to the September Fair, giving them a chance to explore business opportunities in the two fairs.

For more information, see

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