This week, a few classic (and hopefully not too crusty) jeweler's jokes on video:
But, behind the scenes, we've also been working on the old stuff, trying to get our archives back in shape after a disastrous transition a few years back that resulted in a lot of lost material. That process is still ongoing, but there are a number of key sections of INSTORE magazine that are (more or less) complete and ready for your visits.
Good post from John Jantsch of Duct Tape Marketing on a new approach to "bucket lists":
Instead of focusing on the places you want to go, focus on the people you want to meet.
Heading off to the printer soon for new namecards?
Hold off until you look at this inspirational gallery of business cards, courtesy of Buzzfeed. And after you look at them, take a walk for an hour or two and challenge yourself to come up with something that would fit into this collection.
Great jewelers don't just buy to fill their display cases. What they really do is curate their display cases.
This week, we bring you another vintage "In the End" comedy column -- this one from February 2007.
Our subject? A sleazy parody of our then- (and still-) popular "Smooth Seller" column. Our subject? An entirely fictional creation of ours named Buddy Rhinestone, who shares his philosophy on basic gemology ("Four C's, schmour C's"), ear piercings ("ages three and up") and the power of a smile.
For a couple months, I have been reading the "Captain Underpants" series of books to my two smallest kids (7 and 5). We're now on book number six out of (I think) ten. They really, really enjoy it. Every night, they beg for an additional chapter ... or two ... or three.
This week, like Dustin Hoffman's boozy uncle in the classic film The Graduate, we've got only one word for you.
This week, we bring you one of my personal favorite "In the End" classics from January 2007 -- a manufacturer's message to retailers in which the manufacturer's frustration with the habits of its customers just can't quite be hidden.
Supermarkets like Whole Foods go to great lengths to give the appearance of freshness. The picturesque crates stacked throughout the store (as though cracked open with a crowbar just that morning), the hand-written messages on chalkboards as though pricing is being calculated spontaneously based what came in that day, and the ice, all that ice, ice everywhere you turn.