Preparation is only half of it...

 

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TODAY'S TIP IS SPONSORED BY JEWELERS MUTUAL

YOUR TIP FOR APRIL 12, 2011


[h3]Nothing sells like self-confidence. But how do you get it? Arthur Ashe said it came from preparation. That's only half the story. The other half is enthusiasm.[/h3]
WHY? When you're enthusiastic about your services or a new line you lose your self-consciousness.

HOW? Forget about technique — that will come later. Prep your mind by focusing on what it is you love about your store or a jewelry line and let the good feelings flow. You'll be having such a good time you'll forget the fear.

SOURCE: INSTORE
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