Eileen McClelland is the managing editor at INSTORE Magazine.
“Y-Size Your Business: How Gen Y Employees Can Save You Money and Grow Your Business,” by Jason Ryan Dorsey, is one of the more interesting business books I’ve read in recent years – it was published in 2010 – and I believe it’s a must read for hiring and cultivating young talent.
I revisited the book as we prepare to address the topic of hiring in May INSTORE.
If you’re trying to attract top talent among Gen Y, which Dorsey defines as those born roughly between 1977 and 1995, it’s important to consider what might work:
As organized According to research by Marcus Buckingham, author of “Go Put Your Strengths to Work,” only 26 percent of employees are actively engaged in their jobs; 19 percent are actively disengaged and 55 percent are just putting in their hours.
Although training and motivation are also important ingredients of engagement, smart hiring can at least be a step in the right direction.
Jason Young, author of “The Culturetopia Effect,” and former training manager at Southwest Airlines, suggests hiring for attitude and training for skill.
As organized theft rings have realized that fewer manufacturers’ reps are on the road with valuable inventory, they’ve begun to adapt by turning their attention closer to home – your home and your business. There’s been a recent uptick in home invasion crimes and kidnappings, as well as smash and grab store robberies.
Many of these operations are conducted by South American groups, who have been trained with military precision.
Interviewing owners of jewelry stores in resort locations recently – (and no, sadly, the assignment did not involve a trip to Hawaii!) – led me to reflect again on the importance of offering unique merchandise and/or a unique selling proposition.
Whether or not they choose to sell jewelry with a local theme, in most cases successful resort retailers choose to sell merchandise that is distinctly different from that sold by competitors and by their clients’ hometown jewelers.