Eileen McClelland

Eileen McClelland

Eileen McClelland is the managing editor at INSTORE Magazine.

Write on Tuesday, 17 March 2015 Published in Best Practices

When Eric Gilcris was diagnosed with grade 4 glioblastoma brain cancer in 2011 at age 29, he and his wife, Anna, were at first inclined to wonder, “Why us?”

Write on Tuesday, 10 March 2015 Published in Best Practices

Each year as we near the deadline for entering the America’s Coolest Stores contest, my thoughts often turn to the process of designing and creating those cool stores.

Write on Tuesday, 03 March 2015 Published in Best Practices

Kate Peterson , president of Performance Concepts, spoke at the AGTA Gem Fair in Tucson last month, about what we can expect in 2020 that will affect the jewelry business.

Write on Tuesday, 17 February 2015 Published in Best Practices

Valentine’s Day engagements are a tradition for people from many regions and walks of life. At Albert’s Diamond Jewelers, a family-owned company in Schererville, IN, Valentine’s Day weddings are, too.

Write on Tuesday, 10 February 2015 Published in Best Practices

Amanda Gizzi, director of public relations and special events for Jewelers of America, shared spring 2015 jewelry trends with a seminar audience at the American Gem Trade Association GemFair Tucson last week, and also discussed how to incorporate these trends into your social media strategy.