Daily Tips:

Call Customers When They're Not Home

YOUR TIP FOR MAY 7, 2012

	When making calls to inform your customers of a special sale or function, try to reach them when they’re NOT at home. WHY? Leaving a message helps you avoid appearing like a hard-pitching telemarketer. HOW? If you’re calling a home number, mid-afternoon is usually the best time to miss someone. Monday tends to be the best day of the week, because it’s when people are busiest. Leave a friendly, 10-second-or-less message inviting them to your event. "People appreciate that,” says retail expert and author Rick Segel. (And remember to be sure you follow the "Do Not Call" rules and have permission to make the call.) SOURCE: Rick Segel		Your First Attempt to Make a Sale Exceptional Doesn't Mean Expensive How Did Your First Attempt to Make a Sale Go? Secure, Responsible Facebook Commenting Social Media Advice Your Mother Would Provide Jewelers to See Huge Mother's Day Gains 15 Carat Yellow Highlights $10M Exhibit Portland Jewelry Maker Tabbed 'Designer of Year' Police Investigating Fired Antwerp Graders Japan's Diamond Imports Surge Gemologist A Favorite in this Year's Kentucky Derby GIA’s Quarterly Journal Available Free on iPad Scott Kay Announces Two Key Executive Promotions Actress Jennifer Morrison Wears Stephen Webster Ear Rings Jewelers Board of Trade Releases Vital Statistics

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