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The Crown Jewels

Recently the editors of instore started noticing a pretty cool trend — stores that incorporate diamond replicas or gemo-logical shapes right into their archi-tecture. As architect Dave Erdmann, chief designer at Erdmann Street Architecture and Planning of Springfield, MO, explains it, "If you're going to have a jewelry store, you ought to look like one." (Whatever happened to the simple clock in the town square?) Erdmann says that with a little planning and some creative ingenuity, such innovative designs can be incorporated into a store's construction without too much difficulty. And once completed, the creations can enhance a building's presence in the community. Check out the following ideas for creating your own architectural gems.  — Fred Michmershuizen
 

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Smart Jewelry Show News

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Slideshows: See What the Smart Show is Like

Slideshows: See What the Smart Show is Like

See Navy Pier and the unique location of The Smart Jewlery Show (from INSTORE and INDESIGN). Also don't miss the rest of our photo albums...

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"The Nametag Guy" at The Smart Jewelry Show

"The Nametag Guy" at The Smart Jewelry Show

Scott Ginsberg is an author, professional speaker and the only person in the world who wears a nametag 24-7 to make people friendlier.  He's been recognized by 20/20, CNN and USA Today as "The World's Foremost Authority on Nametags," quoted as The Authority...

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Reactions: "You Have Topped Them All"

Reactions: "You Have Topped Them All"

So how did America's retailers react to the debut edition of The Smart Jewelry Show? By any standards, it was a positive reaction. How positive? Here are a few telling statistics -- 73% said the event was different than other trade shows they had attended,...

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Get ready for the Smart Show

Thinking about attending INSTORE's "Smart Jewelry Show" in Chicago from April 24-26? Learn more about the show here. Or check out our exhibitors and education schedule.

Know you're going already? Register today.

 

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